Boyd Gaming’s moving forward with plans to join the club, so to speak, and link its roughly 20,000 Nevada slots through a single players club. That club may involve an extension of the current Club Coast which was a pioneer among single card player marketing programs

The 20,000 units includes the Boyd Gaming machines at casinos such as Sam’s Town and the Stardust and those of the former Coast Casinos once controlled by Michael Gaughan. They  have  been marketed separately since Boyd acquired Coast some two years ago.

But with Gaughan’s scheduled departure from Boyd to separately own and operate the South Coast Casino, the integration effort seems to have picked up speed.

There are, however, questions still in need of answers, according to Boyd spokesman Rob Stillwell; questions such as whether to make Boyd’s non-Nevada games part of the same system, as Harrah’s and MGM Mirage have done.

Stillwell says it is too early to know when the search for answers will be complete and the club designed and implemented.

Boyd operates the Borgata in Atlantic City, a New Jersey joint venture with MGM and although there has been some cross marketing, those slots are not part of the MGM system that has something like 40 million names in its database.